The Gift of Candela. Recovering Values.

For a company, having the opportunity to sponsor a sports event is a way to make itself known but undoubtedly, also, to support and share values.

The world of sports and entrepreneurship have a lot in common, both require qualities such as:

Effort, Discipline, Passion, Illusion, Overcoming, Continuous learning....

With this spirit, we attended the "III Summer Tournament of the Miño Golf Club Ártabro" putting our grain of sand with the raffle of an electric scooter.

However, there is also much that we have received and we can summarize it in a girl, "Candela", who became our spontaneous teacher, an example of all the mentioned values and many more. Candela represents Future, Authenticity, Sincerity, and Generosity. Candela represents a challenge of social and economic change towards which we must walk.

And in this change, companies have an important role to fulfill by offering sustainable projects, ethical management, transparency, social commitment... and achieving to transmit an identity based on people. We are talking about "Companies with Soul", the result of the sum of individual commitments and principles.

The new demands of a more conscious client are leading to the emergence of new business models and a change in the performance of existing ones. Thus, examples emerge in Galicia such as "El Pazo de Villane" or "Las Galletas Mariñeiras" that share a focus on local development and social economy, or we hear news such as "Vegalsa-Eroski" betting on proximity suppliers, incorporating the concept of "responsibility" into the business world. We even witness initiatives from technological giants like "Amazon" that have just announced a new program that allows donating products that do not sell instead of destroying them and throwing them away. These are just some examples of the many we could mention.

Inversa is born with a team that shares not only experience and professionalism but also a set of values and commitments both internal and external. Our ethical code is summarized on our website:

From the beginning, we seek fair treatment of equal to equal among all parties where we function as a gear where everyone contributes value in the same direction. Crowdfactoring platforms offer a non-speculative investment model that allows obtaining good returns, also promoting the growth of the real economy. We are talking about collaborative economy, where the invested returns directly to the business fabric generating more wealth in the community and therefore new money to invest in a circular and upward movement known as circular economy.

The financial world has suffered a huge loss of trust due to bad practices and wrong models. The new fintech models, crowd platforms, etc., have the challenge of transforming finances by endowing them with Soul.

On Saturday, July 10th, we delivered a gift and received an even better one in return, a dedicated golf ball, a gift full of challenges and values: "Candela's Gift".